The second link you earn will still have a measurable impact, but it will be significantly less so than your first. If a URL is too long then it misses out on the benefit of having any keywords within it bolded, which will likely draw more attention to the user …

Make the Most Out of Your Content You put a lot of work and time into creating content. SEO or Search Engine Optimisation is the process of using keywords and relevant clear content to aid businesses move up search engine results pages. Those individuals involved in designing a communications campaign …